TYPOGRAPHY & ICONOGRAPHY

Typography & Iconography Case Study

 
Snowboarding Icon

Snowboarding Icon

Skiing Icon

Skiing Icon

Speed Skating Icon

Speed Skating Icon

Figure Skating Icon

Figure Skating Icon

Bobsled Icon

Bobsled Icon

 
 
MOOD BOARD.png
 

I was inspired by the shape of Shogi pieces, a Japanese chess variant invented in the 15th century, to create an angular modern typeface. The shape of these pieces is really what intrigues me, and influenced the design in this project.

 
 
ZAO-01.png
ZAO.png

Using the shape of a Shogi piece, I created the typography for the titles in this project. The color palette was influenced by the red in Japanese flag.

 
BOARD-01.png
SKI-01.png
DESKTOP-01.png
SKATE-01.png
SLED-01.png

The iconography is also comprised the Shogi pieces’ shapes.

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Elebar Packaging Design